Airline Financial of the present days 10-08-2001 Southwest CEO Warns Industry To Brace For reasonable Fares Volume: 19 Number: 38 ISSN: 10405410 Publication Date: 10-08-2001 Page: 1 Type: Periodical Language: English The CEO of Southwest Airlines (LUV) said this month that carriers will have to brace for a "low fare environment" in the aftermath of the race 11 terrorist attacks if they are to regain thrown away traffic.
The CEO of Southwest Airlines (LUV) said this month that carriers will have to brace for a "low fare environment" in the aftermath of the race 11 terrorist attacks if they are to regain thrown away traffic. The fact that Southwest is a low-fare carrier is allowing it to regain traffic relatively quickly, according to Gary Kelly Southwest's executive vice president of finance and CEO
